African B2B founders often know exactly which companies they want to sell to, but cannot reach the right person. Generic info@ addresses and switchboards go nowhere. Direct contact details shorten the path to a first meeting.
Short answer: Lusha is a B2B contact data platform that reveals verified emails and phone numbers for decision makers, with a Chrome extension for LinkedIn. It suits sales teams and founders who prospect specific accounts.
What is Lusha?
Lusha lets you search contacts by role and company, or reveal details while browsing LinkedIn and company sites. Each reveal uses credits. See Lusha.
Problems it solves for African founders
- Dead-end generic emails: direct contacts for decision makers.
- Time spent hunting contact details: reveal them in one click.
- Outdated lists: verified data.
- Building target account lists: search by role and company.
Pricing and plans
The free plan includes 40 credits a month. Pro is about $22 per user a month billed annually. Premium is about $52 per user a month annually, with more credits. Scale is custom-priced. Revealing an email and a phone number use different amounts of credits. Check current pricing.
How to get started
- Install the Chrome extension on the free plan.
- List twenty target accounts.
- Reveal contacts only for the right decision makers.
- Check data accuracy on your first replies.
- Upgrade if accuracy is good for your market.
Who it is for, and who it is not for
It fits B2B sales teams and founders targeting specific companies. Data coverage for smaller African companies can be thinner, so test your market first.
FAQ
Is Lusha free?
There is a free plan with 40 credits a month.
How good is Lusha data for African companies?
Coverage varies. It tends to be stronger for larger and multinational firms.
Is using Lusha data legal?
Follow data protection laws in your country and your prospect’s country when contacting people.
Disclosure: Africapreneurs may earn a commission if you sign up or buy through our links, at no extra cost to you. It does not affect which tools we cover or what we write about them.
