SendPulse combines email marketing with SMS, chatbots, and other channels in one platform, priced by contact list size rather than a flat monthly fee. A generous free tier makes it accessible for a business just starting to build a subscriber list.
Key features
- Bulk email campaigns alongside SMS and chatbot channels in one account
- Free plan covers a meaningful volume of emails for a small list
- Separate transactional email service for order confirmations and receipts
- Pricing scales by contact count rather than a single flat fee
Pricing
The free plan covers up to 15,000 emails a month to a maximum of 500 subscribers, with SendPulse branding included. Paid Standard and Pro bulk email plans scale with your contact list size, for example roughly €11 to €13 a month for 500 contacts, rising as your list grows. Transactional email is billed separately by volume. Confirm current pricing on SendPulse’s site, since list-size tiers and currency shown may vary by region.
Pros and cons
| Pros | Cons |
|---|---|
| Free tier is usable for a genuinely small list, not just a trial | Pricing structure across bulk and transactional email can be confusing to compare against competitors |
| Multi-channel option means you are not locked into email alone | Free plan carries SendPulse branding on your emails |
Who it’s for
Early-stage businesses building a small subscriber list who want room to add SMS or chatbot messaging later without switching platforms.
Who should skip it
Teams that only need straightforward email marketing with a simple, predictable price may prefer a platform with a flatter pricing structure.
How to get started
Start on the free plan with your current list, send your first campaign, and check the paid tier pricing for your list size before your subscriber count grows past the free limit.
FAQ
Is SendPulse only for email?
No, it also offers SMS and chatbot messaging alongside email, so you can add channels without switching platforms.
Does the free plan include SendPulse branding?
Yes, emails sent on the free plan include SendPulse branding, which is removed once you upgrade to a paid plan.
Disclosure: Africapreneurs may earn a commission if you sign up for SendPulse through the links in this article. This does not change what you pay, and it does not influence which tools we choose to cover.
